If you are simply following the trend in the legal profession to use social media because many other law firms are… you’re likely wasting a lot of time on Facebook.
You are only going to get a few seconds to convince them that you are the right choice, the law firm they should hire.
Press releases are a great way to announce news affecting your law firm and to lend legitimacy to its importance.
Legal services are a big-ticket item, so don’t expect to attract new clients with just a few keywords.
Some lawyers believe that they are so good at what they do that their reputation should be all that is needed to keep a steady stream of clients coming into their law offices.